Software is a notoriously difficult category for ROI calculations. So rather than
build a “one size fits all” model that wouldn’t really fit any, Cardwell has decided
to lay bare its findings for customers to make their own calculations.
Based on a mid-2004 survey of Cardwell’s installed user base conducted by an outside
marketing firm, Connections Online delivered significant value to organizations.
Cardwell measured survey results along the following axes: Organization Effectiveness,
Time Savings, and Quality Results.
Taken as a whole, Cardwell estimates that companies can easily pay back their initial
investment in Connections Online in the first year from their executives’ and senior
managers’ time savings alone--which would total some 200 hours per active user per
year, according to survey results. The additional benefits of organizational effectiveness
and improved Return on Investment would significantly strengthen these results.
Companies reported that they were able to complete projects 30% faster as a result
of implementing Connections Online. Much of this efficiency gain could be dropped
directly to the bottom line or be re-oriented to other critical tasks throughout
the organization.